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Aleskerova Y.V., Fedorishina L.I., Todosichuk V.L.: Management Banking Innovative
                                                                                                     Financial Technologies in Agrarian Sphere

                    information providing which allowed to clarify and deepen the theoretical aspects of
                    their meaningful  content and influence (Figure 1).

                                 Short-term impact (financial,                    Revealing trends
                               resource and information support)


                                                                           Estimation of available resources








                               Permanent influence (normative,             Prediction of the impact of events
                       Feedback
                                 oghanizational-institutional)

                                                                          Extrapolation of influence of trends
                                                                                 on IT development







                                         Integrated                        Generation of innovative financial
                                          Impact                                    technologies


                                                                             Implementation of innovative
                                                                                financial technologies

                    Figure 1: Scientific approaches to the establishment of the macroeconomic prerequisites for
                                 the introduction of innovative financial technologies of banks

                    The  factors  determining  the  feasibility  of  introducing  innovative  financial
                    technologies by banks are determined, namely: expediency of  support of profitable
                    functioning of  the bank in the short-term and strategic perspective; the bank's ability
                    to  generate  new  financial  flows  through  the  development  of  innovative  financial
                    technologies, high quality customer service which is ensured by the implementation
                    of  innovative  measures;  increasing  transaction  efficiency  which  in  the  current
                    circumstances can no longer be a consequence of the sole saving of resources but
                    requires the development of process innovation and financial technologies.







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